Swiss Approval Technische Bewertung S.A.


Epidemiological Data and Modern Trends

– The average age of travellers is constantly increasing, as noted by the World Travel Monitor. The percentage of people over 55 years of age among those taking international trips has increased from 23% to 35%.

– The internet is emerging as the most important medium for making travel bookings and purchasing travel packages, with its use reaching up to 54% of total travel bookings.

– The informed decision of the public regarding the choice of travel – tourist destination is increasingly demanding.

– Lilian Muler, President at the European Network for Accessible Tourism (ENAT) says that by improving accessibility, the travel and tourism market for people with disabilities or physical limitations could grow significantly.

– Professor Helmut Wachowiak, from the International University of Applied Sciences Bad Honnef (IUBH) (Bonn, Germany) says that over the last 5 years, health and wellness travel by Europeans has increased by 38%, while medical tourism has experienced growth rates of around 24%,

– IPK research shows that future successful health tourism destinations should offer high quality services, immediate availability of treatment, competitive prices and attractive offers for accompanying persons. (The World Travel Trends Report 2012/2013 by IPK International, ITB BERLIN)

The Medical Tourism Market

Medical tourism is a type of alternative tourism. The term “medical tourism” is broadly defined to mean the provision of private, cost-competitive medical care, in cooperation with the tourism industry, for patients who need surgical or other forms of specialized treatment outside the borders of their home country. In the context of medical tourism, medical tourists and tourists suffering from chronic diseases have the opportunity to receive medical care from well-organised healthcare facilities and hospitality in high quality hotels, enjoying an overall particularly high quality experience in selected destinations.

Selective medical tourism refers to patients visiting destinations of their choice for surgical procedures and/or other healthcare treatments – therapeutic/diagnostic interventions.

The most important factors that influence and ultimately drive patients to their final destination of choice for healthcare services are:

– The comparative cost of services

– The quality of the medical service provided

– The waiting time required to receive the service

– The desire to combine the medical service with the leisure and travel experience

The combination of all these factors allows medical tourists/international patients to receive medical care without wasting valuable time due to waiting lists, at an affordable cost and at the best level of quality of service.

Health Tourism combines different categories of services with continuously enhanced added value, in a wide range which includes from purely medical therapeutic and diagnostic services to medical spa, rejuvenation treatments in special facilities, rehabilitation and health improvement services.